The way shoppers discover and buy products is evolving. Simple keyword-based searches are no longer enough.
Today, customers are asking full, conversational questions and expecting precise answers, whether on Google, ChatGPT, or your own site.
This shift challenges eCommerce businesses to rethink the entire customer journey from how they appear in search results to how they guide users toward checkout.
In this session, you’ll learn strategies and frameworks to navigate this new landscape, optimize discovery, and turn shopper intent into actual purchases.
Curious how your eCommerce site performs with today’s fast-changing search patterns and product recommendations? Get a personalized, expert-driven Site Search Audit.
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CRO Expert & Product Lead, CommerceShop
Shawn combines strategic vision with hands-on expertise to design solutions that drive eCommerce growth, optimize conversions, and create seamless customer journeys that deliver tangible business impact.
President, ConversionBox
With 15 years as an eCommerce strategist, Nash has partnered with Fortune 500 brands to design growth strategies, optimize customer journeys, and drive measurable revenue through data-driven initiatives.
Founder & CEO, ConversionBox
Sathish has helped eCommerce companies recover over $25 million in lost revenue, optimize over 1,000 conversion paths, and implement strategies that consistently boost online sales.